Protecting Our Tomorrows Campaign

I was recently contacted regarding a wonderful campaign entitled Protecting Our Tomorrows a unique global photography project being led by international photographer Anne Geddes, which aims to raise awareness of the deadly nature of bacterial meningitis and to encourage parents to be vigilant for the signs and symptoms. Having supported awareness raising of meningitis before and seeing the beautiful images in the campaign I just had to share them with you all.

The thought-provoking portraits includes images of meningitis survivors and their families from around the world and will be featured in a new Protecting Our Tomorrows e-book, which will be launched through iBooks on World Meningitis Day, 24 April 2014. The aim of the book is to capture the beauty and innocence of childhood, whilst also highlighting the devastating impact that meningitis has on survivors and their families and I think Anne Geddes (a personal favourite photographer of mine) and the campaign team have managed to do this beautifully.

One of the people featured is Ellie-May Challis, 9, from Essex, who lost her lower legs and arms after contracting meningitis at 16 months. She is photographed with her twin sister Sophie in this beautiful shot below.

meningitis protecting our tomorrow's

Amber, who lost her arms and legs after contracting the disease aged two, was the youngest child to be photographed and appears alongside her sister Jade, aged eight. I think this is such a gorgeous photo.

meningitis

Harvey lost both his legs and part of his hands just one week after starting to walk, and is now a successful athlete running on blades. Such a simple, yet bold image which I think personally conveys Harvey’s strength within.

protecting our tomorrow's

Bacterial meningitis is the leading infectious killer in children under five and 3,400 people every year in the UK are affected by it. The majority of cases are caused by Meningitis B, which accounts for around 55% of all bacterial meningitis and septicaemia cases. Sadly up to one in ten of those who contract meningitis will die and many survivors are left with life long after effects, including amputations. Vaccination is the most effective way to prevent and control bacterial meningitis. However, children in the UK are not routinely protected against all types. I wrote a post last year regarding what to look for, so if you want to find out more about signs and symptoms take a look here.

Protecting Our Tomorrows is a global campaign, led by the Confederation of Meningitis Organisations (CoMO) and supported in the UK by the Meningitis Research Foundation, Meningitis Now and Novartis Vaccines and Diagnostics Limited. You can find out more by watching the below video which shows behind the scenes footage  of the photo shoot or view more inspiring and beautiful images by visiting the Protecting Our Tomorrows tumblr page

Having watched this I leave you with the three last points Anne shares:

Recognise signs and symptoms, Act decisively and keep immunisations up to date

These three steps could help protect your children and save a life in future…

Disclaimer: No payment was made for this post. I chose to do this post to raise awareness of an inspirational charity campaign and to hopefully help people in future.

Comments

  1. What stunning photos and a wonderful campaign. I am always overwhelmed by the power an image can have.

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